Community Management of the brand internationally.
FELCO is a Swiss manufacturer of tools for professionals, growers, arborists, landscapers … and garden lovers. cgoandco anime all their social networking platforms internationally.
Client / Project
FELCO is a leading manufacturer of shears, cutting tools and professional sizes since 1945. Manufactured in Switzerland, its products are exported worldwide.
Project: Social networks strategy, animation, World community management , planning.
To engage FELCO customers we built our recommendation differentiating information, to target both individuals and professionals. The social networking animation is in English. The contents are scheduled monthly for all networks.
The Twitter account, the business page animation and participation in Linkedin groups let us engage a professional audience: gardeners, growers, landscapers, forestry …
The Facebook page dedicated to individuals, is animated 4-5 times a week, with engagement rate. Finally, Pinterest and YouTube animation used to highlight all FELCO universe.
Each week, our monitoring tools allow us to build analytical reports about the engagement level and the brand presence on social networks.
- Community management
- Planning and content creation
- Bloggers promotion et communities
- Purchase advertising space Social Media